A digital audit is one of the most misunderstood service offerings, as well as one of the most misused. Some companies offer a “free website audit” as a selling trick to hook organizations.
Accurate digital audit reports are beyond the automated email you get after entering your website’s URL on some landing page. Audit reports are detailed and extremely personalized to your company’s specific industry, history, and goals. They include a careful analysis of your digital ecosystem, with deeper insights that distinguish between what has (including has not), worked effectively in the past few years.
Eventually, all-digital audits should answer one simple question - what’s actually going on here?